A study into the most popular platforms

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Employee Advocacy - examples of personal posts on LinkedIn For which type of organizations is employee advocacy interesting? Large organizations from 50 employees. With many brand ambassadors you generate much more reach. But it can also pay off in small organizations. Brands with a dealer network. This allows local content to be pushed to accounts from a regionally centralized content strategy. Franchise organizations. This way you can get a grip on the content distribution of the total brand with one tone of voice.

Employee advocacy solutions But how can you organize this clearly? How do we keep control, how do we get authentic content and how do we ensure that ambassadors actually start sharing messages?Employee Advocacy - different roles An overview of tools: ambassify photo editor apostle Bambu (Sprout Social) Buffer Dynamic Signal DSMN8 Lempod Chrome extension What does employee advocacy deliver? Besides the fact that it can provide a huge boost to the visibility of the company.



Employee advocacy also provides a positive impulse for the brand ambassadors. By using employee advocacy, the brand ambassadors feel more bond with the company, they gain more knowledge about the organization and they have more interaction with their network. It can also offer great opportunities by profiling themselves to their own network as an authority in their field. Leads are therefore more likely to turn to someone who regularly shares relevant and useful posts.